Thursday 13 January 2011

Small Business SEO starter package - 7 day boost


If your website is new and has no SEO, then I can help in 7 days. If there is no imporovement in search results in 1 week, there's no charge.

I would recommend the following to perform in search engines - the essential on-page tasks need to be implemented (if not already in place):

1. Keyword research and agreement on top 3 keywords, reporting from Google Analytics - competitor research
2. Optimisation of the meta title, meta description, meta keywords on the home page and landing pages to compliment the agreed keywords
3. Header tags need to be amended, H1 tags should be in place, even H2 and H3 etc
4. Home page text – more text should be added featuring keyword rich content to enable Google to read easily
5. Landing page text – more keyword rich to suit the product, also meta information and header tags to suit
6. Alt tags should be attached to images on home page with keyword description

Essential off-page tasks required are:

1. Logging current keyword positioning within Google search engine results to demonstrate website visibility improvement in the future (benchmarking)
2. Verification in Google Webmaster, Bing and Yahoo by installing HTML code and verifying once uploaded
3. Adding the business to Google Places
4. Linkbuilding from other sites (Directories and article writing)

Further recommended off page tasks are:

1. Creating a blog on Blogspot (Google owned)
2. Creating a YouTube video from Picasa images and embedding on the home page, optimising the video with keywords
3. Creating a Facebook and Twitter account for interacting with customers
4. Linking the blog, Twitter and Facebook accounts via buttons on the homepage

Most tasks can be carried out within 7 days as the initial bulk load of work.

Following on from this only a couple of hours per month would be needed to maintain blog, update Twitter / Facebook and to write one article a month for linkbuilding and web presence improvement, continually looking for more linking opportunities and competitor research.


PRICING QUOTATION:

Work is carried out on an hourly basis, not a monthly retainer. Initially there will be a lot of hours to implement the basics, then a few hours per month to maintain.

For the essential on and off page tasks this will take 12 hours.

For the recommended off page tasks this can be left to the following calendar month should budget be paramount – 5 hours.

Monthly maintenance would be 2-3 hours.

To summarise:

Month 1 = 12 hours
Month 2 = 8 hours
Month 3 = 3 hours

Ongoing monthly 2-3 hours – linkbuilding, on site tweaks, Analytics reporting, comparing search engine results versus benchmark, maintain blog, update Twitter / Facebook and to write one article a month for linkbuilding and web presence improvement, continually looking for more linking opportunities and competitor research, on call for advice as and when.
For demonstration of Google page 1 keywords from previous clients, visit www.1weekseo.co.uk