Video SEO in 2013

Video and SEO

Who owns YouTube? Google.

Anyone with a Googlemail or Gmail account automatically has a YouTube account waiting to be marketed in search engines. SEO Search Engine Optimisation of your YouTube account is simple, effective, and best of all free. Take a look at my Projects page. 12th October 2011. London. YouTube and Google employee Bruce Daisley open up with some astonishing stats. A predicted 90% of all future online content will be video by 2013. Whether you nod sagely, or shrug indifferently, this is no game of Hide n Seek, the fact that Google owns YouTube and the long term relationship has gone further than carving names in a tree bestows upon the SEO benefits of uploading a video to YouTube as a company brand.




Sit down. I have another jawdropper. When people type in Google looking for the keywords of the products or services you offer yourself, the chances of getting found in natural search are not improved by 50% but 50 times more. That's in Google Bing and Yahoo. Re-read the last sentence if you like. So, when people search online for any keywords, your video will appear in search results as well as website results. Five Advantages of a YouTube video SEO for your business

1. There are not as many videos on the Web as text content. For this reason, your video is 53 times more likely to show up in the Google search results than your text content.
2. Optimising your video with your relevant industry keywords will ensure your video shows up in the search results in Google and YouTube.
3. Making a personalised video helps you stand out from your competitors, promoting your brand and logo to everyone.
4. If your video is memorable and well-constructed, potential customers are more likely to share the video with friends. Suddenly, you have a whole new world of fans who are likely to become customers.
5. Making sure this video is SEO-friendly helps get it found in the first place.You already have a great platform for sharing your video, YouTube. Billions of videos are viewed on the network daily and the site makes it easy to add keywords to your title and description as well as in the keywords tag.

Videos help increase brand awareness. Sharing a video on YouTube that lets people know what your company does, without force feeding them blatant advertising, will give people who were unfamiliar with your business a great first impression. Not convinced? Bruce slapped us round the face with more stunning stats:

• 48: the number of hours worth of video content uploaded to YouTube every minute.
• 3bn : streams every day; that's equivalent to half of the world's population watching a YouTube clip every single day.
• 800 million : YouTube audience users. Bearing in mind Facebook boasts 88m users, one fifth of all YouTube views are a result of a Facebook share.
• YouTube is the world's number 1 brand ReTweeted on Twitter.

Everyone is on it now. Why aren't you?


SEO Booster package: This is a complete all-in-one SEO starter package personalised to your site with a 10-point checklist to ensure your website is verified in Google, Bing, Yahoo and Alexa. If you are looking for your website to climb in the search engines with linkbuilding and a marketing strategy at low cost then this is the package for you! This includes a video for effective marketing.

YouTube is the second most popular search engine after Google. Double your chances of your website being found by appearing on both, and linking between each other. After all, Google owns YouTube so don't miss this trick!

Video search engine optimization (SEO) is becoming increasingly popular and if you have a business and haven't taken advantage of this tool, there's no time like the present. Did you know that 2 billion videos are watched on YouTube every day? The popular network has the power to give your business massive exposure and if your video happens to go viral, your company could become the next overnight sensation. Video SEO can help increase the visibility of your video, making it more likely to be seen by your target audience.